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Next cohort Starts

7th Jan, 2025

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Program duration

11 months

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Learning Format

Live, Online, Interactive

Why Choose Our Digital Marketing Course in Noida?

Noida is a leading hub for business and innovation, offering countless opportunities for skilled digital marketers. Our course provides the expertise to excel in this competitive field. From SEO optimization to social media management, we cover everything to help you dominate the digital landscape.

Key Highlights of this Data Scientist Course at IISTP

This program ensures you are industry-ready and equipped to handle dynamic digital challenges.

What You’ll Learn in Our Digital Marketing Course

  • Search Engine Optimization (SEO)
  • Social Media Marketing
  • Google Ads and Pay-Per-Click Campaigns
  • Email Marketing and Automation
  • Analytics
  • Capstone Project

Why Choose Our Digital Marketing Course in Noida?

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Access Multiple Tools

Learn to utilize diverse tools for digital marketing success, such as Google Analytics, SEMrush, and Hootsuite.

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Live Session

Interactive live classes with real-time problem-solving and expert guidance.

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Multiple Projects

Practical exposure through real-world digital marketing campaigns.

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Comprehensive Curriculum

Extensive syllabus covering core and advanced topics in Digital Marketing.

Course Duration

Duration: 11 months (weekend and weekday batches available)

Fees: ₹60,000 (inclusive of all taxes)

Scholarships: Up to 20% for early enrollments

Small batches with only 8-10 students for better attention. Regular assessments to track your progress.

Agile Activity

Next cohort starts on 7th Jan

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Contact Us

Digital Marketing Certification Course in Noida

Our Digital Marketing Certification Course is tailored for aspiring marketers, entrepreneurs, and professionals. It covers SEO, Pay-Per-Click Advertising, Social Media Strategies, Content Marketing, and more. Designed for beginners and professionals, the course includes practical sessions, real-world campaigns, and expert guidance to help you thrive in the fast-growing digital marketing landscape. Fast-track your career with our all-inclusive Digital Marketing course. Master advanced tools, hands-on projects, and strategies to unlock high-paying opportunities in digital marketing and online advertising.

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Simplilearn Certificate

Earn Your Data Scientist Certificate

  • Check Industry-recognized certificate by IISTP
  • Check Dedicated live sessions by industry experts
  • Check Lifetime access to self-paced learning content
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IBM Certificate

Get Ahead with IBM Advantage

  • Check Content and certificate by NASSCOM & ISO
  • Check Masterclasses by Industry experts
  • Check Interactive Learning Opportunities

Digital Marketing Course Curriculum Overview

What You’ll Learn in Our Digital Marketing Course

1. Digital Marketing What is Digital Marketing?
2. Blogging Why Start a Blog?
3.Marketing Tool How to Use
4. ADS & advance topic (ORM)..etc
5. Marketing & Ads Quera & google ads
6.Freelancing Earning as a Freelancer
  • What is Digital Marketing?
  • Scope of Digital Marketing
  • Requirement of Digital Marketing
  • Latest Trends in Digital Marketing
  • Digital Marketing for Working Professionals
  • Digital Marketing for Small, Medium, and Large Businesses
  • Job opportunities in Digital Marketing
  • What is Domain Name?
  • Types of Domains and Extensions
  • How to Buy Right Domain Name?
  • What is Web Hosting, cPanel & FTP Account?
  • What is Domain Marketing?
  • How to Sell a Domain Name?
  • Top Domain Selling Platforms
  • Digital Banner Designing
  • Graphic Design Fundamentals
  • How to Use Canva?
  • Logo & Graphic Designing
  • Live Practice– Designing Logos and Banners
  • What is WordPress?
  • Why Learn WordPress in Digital Marketing?
  • WordPress.com vs WordPress.org
  • WordPress installation and Creating 1st Website
  • WordPress Page Builders
  • WordPress Plugins and Settings
  • Using WordPress for Blogging
  • WordPress for Personal Websites
  • WordPress for Business Websites
  • WordPress for eCommerce
  • What is SEO?
  • Importance of SEO
  • How do Search Engines Work?
  • Introduction to SERP
  • Different SEO Techniques
  • Top Ranking Factors
  • Black Hat vs White Hat SEO
  • Different Google Algorithms
  • On-Page SEO Basics
  • Off-Page SEO Basics
  • Technical SEO Basics
  • Technical SEO Advanced
  • Advanced Keyword Research
  • Working on On-Page SEO
  • Working on Off-Page SEO
  • Local SEO
  • Mobile SEO
  • Google Search Console in Depth
  • Indexing in Search Console
  • Fixing Errors in Search Console
  • HTTPS & SSL Certificate
  • Optimizing Website Speed
  • SEO Case Studies
  • eCommerce SEO
  • SEO Reporting
  • What is a Blog?
  • How does Blogging Work?
  • Benefits of Blogging
  • SEO in Blogging
  • Making Money with Blogging
  • Niche Blogging and Categories
  • Creating 90-Days Blog Strategy
  • Monetizing the Blog
  • Applying for Google AdSense
  • Applying for Other Ad Platforms
  • Basics of Google Analytics
  • How to Set Up Google Analytics?
  • Concept of Cookies
  • Understanding Website Analytics
  • Reports in Google Analytics
  • Users/Access in Google Analytics
  • Audience Creation in Google Analytics
  • Google Analytics for SEO
  • Google Analytics for PPC Campaigns
  • Important Metrics in Google Analytics
  • Ecommerce Tracking
  • Analytics Report Creation
  • Filter Creation
  • Understanding Attribution
  • Alternatives to Google Analytics
  • Similar Products
  • Link Tracking
  • UTM Parameters
  • What is Google Tag Manager?
  • Setting up Google Tag Manager
  • Why Integrate GA and GTM?
  • Components of Tag Manager
  • Tags, Triggers, and Variables
  • Setting up First Tracking
  • Tracking Videos
  • Tracking Links
  • Tracking Visible Elements
  • Tracking Scrolls
  • eCommerce Events Tracking With GTM
  • Facebook Pixel + GTM
  • Facebook Events Tracking With GTM
  • Introduction to SMO
  • Social Platforms & Supported Content
  • SWOT Analysis
  • Content Strategies According to Platform
  • Power of Organic Reach
  • Facebook Page/Profile optimization
  • Lead Generation Organically
  • Using Chatbots for SMO
  • Tools for SMO & Post Scheduling
  • Creating Social Media Calendar
  • Client/Agency for Social Media
  • Tools for Social Content Creation
  • Algorithms of Social Media Platforms
  • Rule of Consistency on Social Media
  • Tools for Content Ideas
  • Social Media Best Practices
  • Influencer Marketing
  • SMO Report Creation
  • Instagram Profile Creation
  • Profile Customization
  • Best Practices for Instagram Posts
  • Instagram Growth Strategy
  • Importance of Hashtags
  • Working of Instagram Algorithm
  • Running Ads on Instagram
  • Case Studies
  • Rule based classification method
  • Different nodes for developing decision trees
  • Discretization
  • Entropy
  • Greedy approach
  • Information gain
  • Introduction to LinkedIn
  • Best Practices for Profile Setup
  • Best Practices for Posts
  • LinkedIn Advertising
  • Facebook vs LinkedIn Advertising
  • LinkedIn Ad Objectives
  • LinkedIn Ad Formats
  • Scheduling Options
  • Billing Account Setup
  • Practical- LinkedIn Ad Creation
  • LinkedIn Automation
  • Introduction to Twitter
  • Working of Twitter Algorithm work
  • How do Businesses Use Twitter?
  • Twitter Advertising
  • Billing & Account Setup
  • Types of Twitter Ads
  • Audience Bidding, Budgets, and Creatives
  • Case Studies
  • Running App Install Ads
  • All Settings in Google Ads
  • Call Only Ads
  • All types of Audiences in Google Ads
  • Optimizing Different Google Ads
  • Conversion-based Campaigns & Optimization
  • Tools Related to Google Ads
  • Competitor-oriented Ad Campaigns
  • Strategies for Ad Campaigns
  • Shopping Campaigns
  • Scripts & Tracking
  • What is Email Marketing?
  • How to do Email Marketing?
  • Top Tools for Email Marketing
  • Automation in Email Marketing
  • Omnichannel Marketing
  • How to Write an Email?
  • Important Metrics for Email Marketing
  • Call to Actions in Email Marketing
  • Email Cycles
  • Conversion Rate Optimization
  • Spam Score in Email Marketing
  • Lead Generation
  • Email Marketing Funnels
  • What is ORM?
  • How does ORM Work?
  • Different ORM Tools
  • Impact of ORM on Sales/Revenue
  • Difference Between ORM and SMO
  • Handling Negative Comments
  • User Behavior Study
  • ORM Strategies
  • Press Release for ORM
  • Creating a Review Magnet
  • ORM Auditing
  • Parameters to Decide ORM Score
  • ORM Models
  • ORM Projects, Clients, Billing
  • Introduction to Quora
  • Working of Quora Algorithm
  • Quora Profile Best Practices
  • Building Quora Profile
  • Answering Questions Perfectly
  • Quora Traffic Building Strategies
  • Types of Quora Ads
  • Live Case Studies
  • Pinterest Marketing
  • Brand Building on Pinterest
  • Pinterest Content Strategy
  • How to Drive Engagement?
  • Optimizing Profile and Best Practices
  • Influencer Marketing
  • Analytics, Measurement Tools, and Ads
  • Introduction to Google Ads
  • How does Google Ads Work?
  • Different Types of Google Ads
  • Importance of Landing Pages
  • Understanding Search Ads
  • Search Ad Creation, Optimization, and Reporting
  • Understanding Display Ads
  • Display Ad Creation, Optimization, Reporting
  • Understanding Remarketing Ads
  • Objectives of Online Marketing
  • Elements of Successful Digital Strategy
  • Secrets of Successful Digital Marketing Campaigns
  • Practical: Defining a Business Objective
  • Earning as a Freelancer
  • Top Freelancing Platforms
  • Building Freelancing Profile
  • Live Walkthrough: How to Win Projects?
  • How to Set Pricing for Your Services?

Tools and Technologies You'll Master

Digital Marketing Job Opportunities in Noida

Noida is home to numerous IT companies, startups, and multinational corporations, making it an ideal location to start your career in Digital Marketing. According to recent reports:

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10,000+ job openings

Digital Marketing and related fields in Noida.

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Top Companies

TCS, Accenture, IBM, and Infosys are actively hiring Digital Marketers.

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Average starting salary:

₹6-8 LPA for freshers and ₹15+ LPA for experienced professionals.

What Makes Us the Best Digital Marketing Institute in Noida?

Stock Price Prediction using Machine Learning

Predict future stock prices using historical data and machine learning algorithms

  • ✅ Use Python and machine learning libraries like Scikit-learn
  • ✅ Work with real-world stock data and clean it
  • ✅ Implement linear regression, decision trees, and time-series analysis
  • ✅ Train models to predict future stock movements

In Collaboration with

Finance Expert
Tools Used
Python Scikit-learn Pandas

Stock Price Prediction using Machine Learning

Predict future stock prices using historical data and machine learning algorithms

  • ✅ Use Python and machine learning libraries like Scikit-learn
  • ✅ Work with real-world stock data and clean it
  • ✅ Implement linear regression, decision trees, and time-series analysis
  • ✅ Train models to predict future stock movements

In Collaboration with

Finance Expert
Tools Used
Python Scikit-learn Pandas

Stock Price Prediction using Machine Learning

Predict future stock prices using historical data and machine learning algorithms

  • ✅ Use Python and machine learning libraries like Scikit-learn
  • ✅ Work with real-world stock data and clean it
  • ✅ Implement linear regression, decision trees, and time-series analysis
  • ✅ Train models to predict future stock movements

In Collaboration with

Finance Expert
Tools Used
Python Scikit-learn Pandas

Stock Price Prediction using Machine Learning

Predict future stock prices using historical data and machine learning algorithms

  • ✅ Use Python and machine learning libraries like Scikit-learn
  • ✅ Work with real-world stock data and clean it
  • ✅ Implement linear regression, decision trees, and time-series analysis
  • ✅ Train models to predict future stock movements

In Collaboration with

Finance Expert
Tools Used
Python Scikit-learn Pandas

Stock Price Prediction using Machine Learning

Predict future stock prices using historical data and machine learning algorithms

  • ✅ Use Python and machine learning libraries like Scikit-learn
  • ✅ Work with real-world stock data and clean it
  • ✅ Implement linear regression, decision trees, and time-series analysis
  • ✅ Train models to predict future stock movements

In Collaboration with

Finance Expert
Tools Used
Python Scikit-learn Pandas

Stock Price Prediction using Machine Learning

Predict future stock prices using historical data and machine learning algorithms

  • ✅ Use Python and machine learning libraries like Scikit-learn
  • ✅ Work with real-world stock data and clean it
  • ✅ Implement linear regression, decision trees, and time-series analysis
  • ✅ Train models to predict future stock movements

In Collaboration with

Finance Expert
Tools Used
Python Scikit-learn Pandas

Build a Career Plan with our Digital Marketing Training in Noida

Fast-track your career with our comprehensive Digital Marketing Course. Gain industry-relevant skills, hands-on experience, and expert guidance to excel in data analytics, machine learning, and AI. Unlock high-paying opportunities and achieve professional growth faster.

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150%

Maximum salary hike

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70%

Average salary hike

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2900+

Hiring partners

Our Alumni In Top Companies

Amazon Amity JustDial IBM Adobe Walmart Deloitte BlooHash Nasscomm AppInventiv

What Our Learners Have To Say

How to Select the Best Specialization for Your Digital Marketing Course in Noida

Selecting the best specialization for your Digital Marketing Course in Noida is a key step in shaping your career in this dynamic and rapidly growing field. With a wide range of options available, it's important to align your choice with your interests, career goals, and industry trends. Here are the factors to consider when choosing the right specialization:

1. Understand the Scope of Digital Marketing Specializations

Digital marketing offers diverse specializations that cater to various skills and interests, such as:

  • Search Engine Optimization (SEO): Ideal for those interested in improving website visibility and organic traffic.
  • Pay-Per-Click Advertising (PPC): Focuses on creating and managing paid ad campaigns for better ROI.
  • Social Media Marketing (SMM): Best for creative individuals passionate about engaging audiences on platforms like Facebook, Instagram, and LinkedIn.
  • Content Marketing: Involves crafting compelling content to attract and retain customers.
  • Email Marketing: Focuses on building and nurturing customer relationships through targeted emails.
  • Analytics and Data-Driven Marketing: Perfect for those who enjoy working with data to analyze and optimize campaigns.

Research each specialization thoroughly to understand its demand, career prospects, and required skills.

2. Align with Your Career Goals

Your aspirations should drive your choice of specialization:

  • Creative Thinker? Consider Social Media or Content Marketing.
  • Data-Oriented? Opt for Analytics or PPC Advertising.
  • Strategic Planner? Explore SEO or Email Marketing.

Decide whether you want to work as a strategist, creative expert, or analytics specialist, and choose accordingly during your Digital Marketing Certification in Noida.

3. Evaluate Your Interests and Strengths

Reflect on your existing skills and preferences:

  • Do you enjoy writing and storytelling? Content Marketing may be the best fit.
  • Are you analytical and tech-savvy? SEO or PPC could be ideal.
  • Do you like connecting with audiences? Social Media Marketing might be your forte.

By understanding your strengths, you can make a well-informed decision.

4. Examine the Curriculum of Digital Marketing Institutes in Noida

Institutes vary in the content they offer. Look for a Digital Marketing Course in Noida that provides:

  • Comprehensive modules: Covering foundational and advanced topics.
  • Hands-on training: With real-world projects and case studies.
  • Industry tools and platforms: Like Google Ads, SEMrush, or HubSpot.
  • Placement assistance and networking opportunities.

5. Keep Up with Market Trends

Digital marketing is an ever-evolving field. Specializations like Voice Search Optimization, Influencer Marketing, and AI-driven Campaigns are gaining momentum. Ensure the Digital Marketing Training in Noida includes emerging trends to stay competitive.

6. Seek Professional Guidance

Consult industry experts, alumni, or career counselors for valuable insights. Their experiences can help you choose a specialization that matches your goals and the latest industry demands.

7. Choose a Recognized Certification

A certified course from a reputed Digital Marketing Institute in Noida can boost your credibility and job prospects. Check the institute's reputation, placement record, and industry recognition before enrolling.

By carefully considering your goals, skills, and industry trends, you can choose a specialization that aligns with your career aspirations. If you’re ready to kickstart your career in digital marketing, explore our Digital Marketing Training in Noida today and take the first step toward becoming a sought-after marketing professional!

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Career Services

counsellor
assistance Placement Assistance
job-portal Exclusive access to intellipat job portal
mock-interview Mock Interview Preparation
career-session One-on-One Career Mentoring Sessions
career-session Career Oriented Sessions
resume-profile Resume & LinkedIn Profile Building

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Contact Us

Program Benefits

  • Masterclasses delivered by Purdue faculty and staff and IBM
  • Digital Marketing and GenAI program completion certificate
  • Exposure to ChatGPT, GenAI, prompt engineering, and more
  • Alumni Association Membership from Purdue University
  • Simplilearn’s Career Assistance post program completion

F.A.Q

1. What is the eligibility for this course?

Graduates in any discipline with basic programming knowledge can apply. Even working professionals looking to switch careers can join.

3. Is this course suitable for beginners?

Absolutely! Our Digital Marketing course in Noida starts with the basics and gradually moves to advanced topics, making it ideal for beginners and professionals alike.

5. Do you offer placement assistance?

Yes, we at IISTP provide 100% placement support, including resume building, mock interviews, and job referrals to top companies.

7. What is the mode of training?

We offer both online and classroom training. You can choose whichever suits your schedule best.

9. What tools and technologies will I learn in this course?

You’ll gain hands-on experience with tools like Python, R, SQL, Tableau, Power BI, and machine learning frameworks like TensorFlow and Scikit-learn.

11. What are the class timings?

We offer flexible batch timings, including weekday and weekend options, to cater to both students and working professionals.

13. Will I get a certificate after completing the course?

Yes, you will receive an industry-recognized certificate upon successfully completing the course.

15. What kind of projects will I work on?

You will work on real-world projects like predictive analytics, recommendation systems, sentiment analysis, and more, using actual datasets.

17. Is there a demo class available?

Yes, we offer a free demo class to help you understand the course structure and teaching methodology.

19. Are there any scholarships or discounts available?

Yes, we offer scholarships and early-bird discounts of up to 20% for eligible candidates.

2. What career roles can I expect after completing this course?

You can pursue roles such as Data Scientist, Data Analyst, Machine Learning Engineer, Business Analyst, or AI Specialist.

4. Do I need prior programming knowledge to join?

Basic programming knowledge is helpful but not mandatory. We provide foundational programming sessions as part of the course.

6. How can I enroll in the course?

You can enroll by filling out the online registration form or visiting our Noida center. For assistance, contact our support team.

8. What happens if I miss a class?

All sessions are recorded, and you’ll have access to the recordings, so you can revisit any missed classes.

10. Can I switch batches if needed?

Yes, batch switching is allowed based on availability and your convenience.

12. Is this course aligned with industry standards?

Absolutely! Our curriculum is updated regularly to align with the latest industry trends and demands.

14. What is the average salary of a Data Scientist in Noida?

The average starting salary for a Data Scientist in Noida is ₹6-8 LPA, with experienced professionals earning ₹15+ LPA.

16. Can I pay the fees in installments?

Yes, we offer EMI options to make it easier for you to afford the course.

18 How do I know if Digital Marketing is the right career for me?

If you enjoy solving problems, working with data, and learning new technologies, Data Science could be a perfect fit. Our counselors can help you decide during a free consultation.

20. Will I receive career guidance during the course?

Yes, we provide career counseling, resume preparation, mock interviews, and placement assistance to ensure you are job-ready.